valentine's day special
Mar. 21st, 2004 02:42 pm![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
the brainwashing company from eternal sunshine of the spotless mind (which segev and i saw yesterday and was very good) has its own website, set up as a promotional device for the movie.
what's most amusing and disturbing about the site is their "evaluation" page. it has a checkbox of questions to determine whether the procedure is right for you. but the list is composed entirely of questions that almost EVERYONE would answer yes to, questions such as "do you feel embarassment?" and "do you feel regret?" as segev pointed out after we saw the movie, this list emphasizes one of the underlying social messages of the movie, which is that modern medicine strives to offer you a magic pill instead of really dealing with things that have gone wrong in your life and how they've impacted who you truly are as a person. regret and such things are a natural and important part of human life. would you truly be a person if any memories of a broken heart were erased from your memory? this page perfectly underlines the fallacy that is central to the movie as a whole.
what's most amusing and disturbing about the site is their "evaluation" page. it has a checkbox of questions to determine whether the procedure is right for you. but the list is composed entirely of questions that almost EVERYONE would answer yes to, questions such as "do you feel embarassment?" and "do you feel regret?" as segev pointed out after we saw the movie, this list emphasizes one of the underlying social messages of the movie, which is that modern medicine strives to offer you a magic pill instead of really dealing with things that have gone wrong in your life and how they've impacted who you truly are as a person. regret and such things are a natural and important part of human life. would you truly be a person if any memories of a broken heart were erased from your memory? this page perfectly underlines the fallacy that is central to the movie as a whole.